I’m Danny Liu and welcome to my site.
I love helping people learn how to use technology to build personal brands, ebooks, online courses and websites.
When I’m not leading high performance software development teams to build enterprise payment solutions as an Agile Project & Release Manager in the financial services industry, I enjoy building my own digital products, learning about content marketing and experimenting with different productivity hacks.
Throughout my tech career, I’ve spent over a decade helping companies large and small in different industries to become more efficient and effective in delivering best-in-class digital products and services at a global scale…but you can check out my resume on LinkedIn and my personal website in case you’re curious about my experience.
My Career Shift Story…
By leveraging Agile software development, Design Thinking and Lean systems, I’ve been able to lead and manage small high performance teams to produce results on a tight budget.
But, before I was able to achieve that level of success, not only for my career goals, but most importantly, those for my family, I realized I’d hit a major roadblock…
What was holding me back?
I went to work just like everybody else, but over time I lost interest in networking with others in my field. I felt sorry for myself and didn’t take my career into my own hands. I struggled just to get through the day. This wasn’t always the case, but the hard truth was that I realized I didn’t have passion for what I was doing. Zero. Zilch. None at all.
Worse, my mindset kept me from moving out of my role and into one that was more desirable, but more importantly, it kept me dissatisfied and unhappy everyday.
Then, in early 2016 I left the corporate world behind as an application support tech lead to pursue a new opportunity in continuing to build my own niche self-publishing company and online business consulting services. (I had the experience of building a financially successful publishing business as a side hobby for several years while working my full-time job…)
Great right? That’s what I thought.
Although I’d built a successful online niche publishing business to provide a steady stream of supplemental income, I still felt a massive emptiness in my daily work.
As a result, about a month after I left my job in May 2016, I pulled the plug on producing any new niche book titles. So there I was. Jobless. And, I voluntarily closed up shop on publishing new books, so my new source of primary income took a huge hit…but then a lightbulb went off in my head…
It wasn’t truly about the money… It was about me achieving the happiness and satisfaction in the work I was doing.
I wanted to feel what I did mattered to real people. I wanted to teach, lead and motivate others around me.
With this realization, I setup a blog, started sharing ‘how to videos’ on lifestyle, tech and productivity tips and the rest is history (in the making).
Now, I wasn’t a stranger to blogging and online content. I mean, I’ve listened to countless podcasts and learned from other popular online business and branding experts online, but I hadn’t really taken the dedicated action to become a content producer, rather than a consumer…
…To build my own personal brand.
Then one day a few people from various social media groups I’d been in reached out to me asking for help on streamlining their productivity and projects for their online publishing business.
Happy, yet surprised, I asked why they wanted to work with me and learned that it was the content I’d shared on my blog, YouTube and social media posts that inspired them to seek out my services.
So, I started coaching several clients and created a course called “Master Your Workflow” , which took my passion for organization, productivity to help other digital entrepreneurs systematize their online businesses to free up more time, get more done and fall back in love with their businesses.
Then, about 1 year into my full-time focus on digital entrepreneurship, an opportunity at my former company was made known to me for an Agile software release manager role (Little did I know, it would become my dream job).
Throughout my entrepreneurial journey, I discovered what my true passion, strength and focus was…
The true value I’d brought to the table throughout my career and didn’t even realize it.
Best part is, if I hadn't taken the time to focus on my personal development, I would have been stuck in the same place of uncertainty and despair.
It's this leap into entrepreneurship and self-discovery that enabled me to unlock my hidden potential not only in the corporate world, but in my continued efforts to help lead other tech professionals and aspiring entrepreneurs to create their own online courses, whether they wanted to just make a little extra money on the side or one day focus on it full-time.
So…How can I help you?
That’s the million dollar question. And the truth is, it depends.
- If you’re simply looking to grasp how to get started fast with creating your own website to build your personal brand…you’re in good company.
- If you're looking how to create and publish your first online course...I got some tips to do it faster and sell it without having to be a digital marketing pro!
- If you’re looking to increase your brand awareness through content marketing and social media…I got your back.
- If you’re trying to wrap your head around web design…I’ve been there.
- Most of all, if you're trying to do any of this online business stuff and you're a busy parent with a day job (I've got 4 little ones)...it can be done...let's do this together!
Building something of your own is a great feeling. Problem is, where’s the time to do that if you’re already too busy with life? I’ll show you how.
What’s my secret weapon?
Practice. And specifically, by building a habit of practice with content creation.
Combined with a strategic process using content automation & smart delegation, I am able to build my brand while working a highly demanding full-time job. Becoming more efficient has also enabled me to easily find time to spend with my family.
I’ve taken the concept of building a minimum viable product in the agile software world and identified 3 key elements wrapped up in a continual process that every successful personal brand I’d studied had in common.
The M.V.P. Cycle of Success
Mindset. Value. Practice.
This has been the key to building up my authority in personal and team process improvement and productivity over the years.
And, outside of work, it’s the exact framework I use in all aspects of my life. In the noise of today, this approach keeps me grounded on what my real priorities are while continuously identifying ways to improve key areas of my life.
Whether you’re looking to build a personal brand to land your dream job, create a new online income stream, set and achieve work or personal goals, or become more focused and clear on your own personal journey, my objective is to inspire, motivate and get you to take action to unlock your God-given potential in this life without wasting any more time.
Please feel free to use this website as a resource to help you make sense of technology, learn how to get things done more efficiently in your daily life and achieve more focus and clarity in scaling your business.
Go ahead and check out any posts, pages or categories that interest you. There’s nothing that makes me more excited and happy than to help inspire or motivate you to take action. And, if I can do that in some way…goal achieved!
And, if you're inspired to take action, and ready to finally transform your career, income and personal fulfillment, check out the Course Academy below.